****** iSpyStyle launches Fashion Marketing Bootcamp workshops in association with Melbourne Spring Fashion Week *******
As part of the official business program of Melbourne Spring Fashion Week, iSpyStyle Fashion Marketing Bootcamp Workshop is about arming your brand with the right tools to succeed in the fashion industry.
• Learn what tools you need to market your brand / label
• How to deal with Media and PR
• How to approach wholesale buyers
• Information on websites, social media and e-commerce solutions
• Special industry guest speakers giving their valuable tips
Who will this workshop suit?
• Emerging designers
• Students looking at starting their own label
• Small fashion brands/labels
Speakers:
Buyer – Karen Rieschieck of Alice Euphemia
PR – Trish Nicol of The Trish Nicol Agency
with additional tips from industry experts
“This event developed from previous iSpyStyle workshop feedback and consultancy enquiries. There are many semi-established designers, who have worked in larger companies and gone out on their own and don’t have the budgets and resources they used to have as well as a huge variety of emerging designers on limited budgets looking for cost effective marketing advice.
Normally these designers/labels would come to see iSpyStyle through the consultancy but they don't have the budget to use our services long term, so this Fashion Marketing Bootcamp is a way of helping more labels learn some tricks of the trade and arming them with the knowledge for a fraction of the cost of a consultancy.” Kate Vandermeer, Senior Spy of iSpyStyle
Date of Exhibition: Saturday 4 September 2010
Venue Location: Melbourne International Fine Art (MiFA)
Level 1/ 278 Collins Street, Melbourne 3000
Times: 2pm - Registration 2.30 – 4.30 pm Workshop
Ticket Prices: $88 inc GST
Special combination ticket to both the Careers workshop & Fashion Marketing Bootcamp are $110 inc GST
Sponsors of Event: Melbourne Spring Fashion Week & Ragtrader
Twitter - #iSSBootcamp
